Selling For the Future

Korrie Schubert, realtor, broker

New Construction, Relocation, Resale, Land, Commercial Sales

All Sellers want to maximize their profits when selling their home. And, it would be in your best interest to see you get the greater gain, however, selling your home is both complicated and simple. The formula I preach when selling your home is:

1. Price
2. Location
3. Condition
4. Marketing
5. Negotiations > Close

Homes that are in excellent condition and priced according to what has sold in the last 3-6 months- SELL. And, that would be homes within the neighborhood itself, and within possibly a 5-7 mile radius, if all the surrounding neighborhoods have similar homes (variables to comparables exist).

Even though you want to maximize for your future, competitively, the best options are always to price on par or right below. Quicker sales can occur when priced lower.

Secondly, think of yourself as a buyer. Do you want to pay fair market price for a home and have to move in with lots of work to do? So, make sure your home is in excellent condition. That doesn't mean changing everything to the most expensive. It means, cleaning, fixing, repairing, and some replacement to the best of your ability. If you aren't able to do all that, and there are other homes out there, lower your price!

Meanwhile, when it comes to staging I separate the term ‘staging' from ‘good condition'. A home that is in excellent condition will probably sell for the same price as a home that is not staged. Of course, staging has it's value, and there are stats out there that say a staged home sells for more. In some cases true. I would always stage New Construction Homes. Staging adds so much more value to the look and appeal, and people buy on emotion first. But, in resale it's not's always practical to stage. And, quite frankly a lot of people use the process to cover over some issues. For resale, use accent pieces. And, if you're going to stage, do it in its entirety in one room as opposed to being scattered throughout.

That brings me to paint, moldings, cabinets, and the interior of a home. Today's, buyer's do not like funky ecletic interiors. It gives them a sense of imbalance. Their eyes are trained to see uniformity. So, have your wall's color themes matching, and any window coverings as well. If your cabinets are outdated -that's not always bad- but polish them. And, buyers really, really do like the nicer appliance packages. Clean all your moldings, and nice carpets and uniform flooring sell homes better, but if you can't afford it, clean everything, and give an allowance.

You are selling your home for the future. You either need to relocate and/ or are moving up. That's good. So maximize your efforts by being wise and not trying to chase the market. Even if you lose some, you still gained by having a home with value for several years.

To Sell Today For Tomorrow Call Korrie at 509-308-1305 for a consultation.